Our Services

Soric International’s performance in hotel brokerage is unparalleled with transactions encompassing large hotels and resorts as well as small independent properties. We have maintained a strong record of performance by matching opportunities in an ever-changing industry with the needs of investors and sellers. Based on our brokerage expertise, Soric International is able to close on 95% of our exclusive listings.

Soric has also delivered and exceeded the demands of its clients when dealing with debt or equity financing. Within the last three years Soric has completed deals of this nature throughout EMEA. This is in part due to the extensive client base.

Soric has attained through its network but also due to the brokers combined 60 years experience in the lodging real estate industry.

What we do

RESEARCH

Being at the forefront of high profile hotel and mixed-use developments, we have substantial experience advising city authorities, development and regeneration agencies, hotel operators, landowners, developers and investors to help them realise their commercial, economic and regeneration objectives:

  • Feasibility and market studies
  • Site selection

ACQUISITION ADVICE

As a fully integrated and global real estate services firm, Soric International has the ability to successfully evaluate, negotiate, acquire, finance and manage acquisitions on behalf of our clients.

We assist in managing the full range of transaction activities.

  • Valuation advice
  • Due Diligence
  • Transaction negotiation
  • Management contract negotiation

FINANCING

Our commitment is to source the lowest cost of capital on the best possible terms for our clients. Soric International’s Capital Markets Division provides a wide range of financing advice, to include:

  • Asset recapitalisation
  • Acquisition financing
  • Debt refinancing
  • Development refinancing
  • Equity raising
  • Refurbishment financing

ASSET MANAGEMENT

We see considerable opportunity to create additional asset value for hotel owners by a combination of capital expenditure, different marketing focus by the operator and/ or cost control. Soric International provides asset management which includes the following areas of expertise:

  • Operational reviews
  • Operator  selection/negotiation
  • Budget appraisal/negotiation
  • Benchmarking
  • Profitability enhancement

BRAND AND MARKETING

The key to success is our solid understanding of general market dynamics, local market and hotel operations. Our dedicated team offer you a range of services including operator selection, management and lease negotiation, site and turnkey sales as well as development advice.

  • Operator and contractor selection
  • Operating agreement negotiation
  • Project management

VALUATION

Our clients across the EMEA region have used our services to provide various services:

  • Balance sheet evaluation
  • Secured lending development valuations

INVESTMENT SALES

In the past six years, our client base has come from across the whole EMEA region. This has been driven by our team of experienced individuals tailoring their activity to the needs of discerning investors located primarily in London, Paris, Milan, Barcelona and the Indian Sub Continent.

Full spectrum of direct and indirect structures, single assets and portfolio disposals.

  • Specialist hotel focus
  • Integrated global team of experts
  • Worldwide investor relationships

"Soric assisted USL to refinance an existing loan facility to reduce the cost of the company's debt and source debt for new hotel portfolio owned by our sister company Shelter Suites, enabling the rollout of hotel expansion strategy across Nigeria. Soric are highly efficient, driven and result oriented."

– Urban Shelter Limited–

"The knowledge, contacts and experience that Mark and the Soric team have brought to various projects has led them to become our go-to firm for sale and acquisition of properties; debt and equity sourcing missions, brand selection as well as hotel and resort management and/ asset management."

– Stein Hotels–